Lycamobile: Futuristic Poster Concept

Recent poster created using Data-Merge fields and CSV sheet (fig.1)

Fig.1 Data Set

Usually purposed for books or large publicaions, Data merge allows referencing of CSV values in order to populate specific fields/boxes within the poster/artwork.

Benefits of this include:

• Automatic transposition of other data sets used internally
• Remove possibility of typos
• Swift and accurate switching up of data fields
• Allows designers to focus on design aspects rather than re-typing information
• Automatic, multi variant publication from templates generating different values in each export (automatically)

In order to reveal the Data-Merge window, navigate to Top Bar Menu > Window > Utilities > Data Merge. From here it is clearly explained how to populate/import each field from a CSV/TXT file editable in Microsoft Excel software.

Data Merge window (InDesign CC)